Best Practices in Public Engagement for Energy Companies

Best Practices in Public Engagement for Energy Companies

October 25-26, 2022 | Albany, NY

“This conference was outstanding! The panel of speakers provided valuable insight, tools and techniques on addressing the public’s concerns and opposition!” Project Manager II, Tampa Electric

“The conference provided a platform of seasoned professional who shared their insights, real-life experiences and their findings pertaining to best practices in public participation for transmission projects.” Manager, Area Government and Community Affairs, ITC Holdings Corp.

“The conference was a wonderful opportunity to learn from an impressive array of speakers representing utilities from across the nation.” Corporate Communications, American Transmission Company

“I really enjoyed the EUCI 12th Annual Conference on Best Practices in Public Participation for Transmission Projects. This was a great opportunity to connect with practitioners across the nation and compare notes on best practices, challenges, and successes. It was very useful to get the perspectives of utility providers in different parts of the country.” Director, Horizon Water and Environment

“Understanding and hearing other utilities discuss real world experience and what works and lessons learned is excellent insight to improve how we handle projects in the future” Project Outreach Specialist, Eversource

“The conference exceeded my expectations. Great topics, speakers, and networking opportunities. I will recommend this to coworkers.” Real Estate Representative, NorthWestern Energy

“Best conference I have attended in some time. Great topics.” Land Specialist, Grant PUD

“Great topics and materials for Project Managers, many tools and models not used by my company. This will help us think out of the box more.” Project Manager, SCE

“The pros who attend this conference have a lot to share about how to do community relations right, even in trying circumstances. I heard a lot of relevant case studies, got tips on the latest techniques, and realized all over again how important it is to be a good listener when dealing with the public. I hope to join this group next year, and I’ll be using these insights meanwhile to help get more clean energy onto the grid.” Public Affairs, American Wind Energy Association

“This conference is an excellent opportunity to learn effective & successful techniques to work with stakeholders and agencies alike, highlighting case studies & lessons learned from projects across the country” Sr. Project Manager, TRC

As an attendee of this EUCI conference hosted by National Grid, you’ll learn the strategies and methods used by numerous utilities public engagement experts to positively engage stakeholders, build trust with the community, and overcome project obstacles.  You will leave this conference with practical tools and techniques that can be immediately implemented within your own organization to improve the efficiency and effectiveness of your public engagement program.

Learning Outcomes

  • Discover how to effectively balance various communications functions within and outside of your company
  • Discuss the differences in free speech and defamation and lawsuit components
  • Examine what strategy, tactics, and outreach are involved with a fossil free corporate campaign
  • Explain the steps to achieve a corporate public communications transformation
  • Interact with a panel discussion on which internal parties should be communicating with external stakeholders
  • Review methods for creating lasting social impact in local communities
  • Listen to how companies are communicating their environmental justice initiatives
  • Discuss how external stakeholder risks can be mitigated through proper risk management
  • Gain insights from the newsroom and best practice strategies for communicating with the media
  • Describe some keys to increasing project support while minimizing risks
  • Hear how a communications leader in the industry advanced her career and what has been learned along the way
  • Review a tool for efficiently creating weekly and daily stakeholder reports

Agenda

Tuesday, October 25, 2022

8:00 – 8:30 a.m.
Registration & Continental Breakfast

12:00 – 1:00 p.m.
Group Luncheon

8:30 a.m. – 4:30 p.m.
Conference Timing

 

8:30 – 8:40 a.m. :: Introductions  

8:40 – 8:50 a.m. :: Welcome and Opening Remarks

Clara Giustino, Vice President, Gas Capital Delivery, National Grid

8:50 – 9:30 a.m. :: Strategies for Company Communication Functions for Renewable Projects

Learn how to effectively balance various communications functions within and outside of your company, to create greater trust, efficiency and success when developing renewable energy projects. This presentation will include an overview of the AES Northeast Stakeholder Relations team’s best practices for inter-team communication, communication with external stakeholders, tools, and techniques we utilize to support our work. 

Stephanie Hince, Stakeholder Relations Analyst, The AES Corporation

9:30 – 10:10 a.m. :: Understanding Defamation

Defamation is a statement that injures a party’s reputation. This presentation will discuss the differences that make free speech cross the line into defamation as well as the components of a lawsuit.

  • Where is the line between protected speech and defamation? 
  • What does a defamation lawsuit look like? 

Josh Brown, Experienced Litigator in Defamation Cases, Cassone Law Offices, LLC 

10:10 – 10:30 a.m. :: Networking Break

10:30 – 11:15 a.m. :: Fossil-Free Future Plan Stakeholder Outreach

National Grid launched their fossil-free future plan. The presentation will cover strategy, tactics, and stakeholder outreach across NY State. National Grid is laying out the net zero 2050 future.

Bryan X. Grimaldi, Vice President – Corporate Affairs, National Grid

11:15 a.m.– 12:00 p.m. :: Creating Industry Leading Corporate Communications

This presentation will discuss what it took to change this little-known organization hiding in plain sight to a company recognized by the media, elected and opinion leaders, and market participants, as being critical to the grid of the future.  How did this happen?  We will discuss what it took to achieve this transformation with the major topics of:  humanizing the organization, establishing a brand, and starting from scratch with establishing social media channels and building a following. All these efforts are essential to building meaningful content that helps educate stakeholders on the complex issues. 

Kevin Lanahan, Vice President – External Affairs & Corporate Communications, NYISO

12:00 – 1:00 p.m. :: Group Luncheon

1:00 – 1:50 p.m. :: Balancing the Communication Functions Within Your Company

Public engagement is a critical element of completing capital projects in a way that manages stakeholder expectations and enhances company reputation. In many companies, managing communication with external stakeholder falls within the purview of several departments creating a need for collaboration, coordination and, at times, healthy debate.  The panel will discuss some challenges and opportunities in the ongoing effort to ensure that the correct internal parties are talking to the appropriate external stakeholders and how those efforts are coordinated.

Marc Lucas, Esq., Director of Permitting and Stakeholder Management, National Grid

Sophia O’Keefe, Director, Transmission Engagement, Duke Energy

Greg Mathe, Manager, Electric Transmission Communications,  Dominion Energy

1:50 – 2:40 p.m. :: Creating Lasting Social Impact in Local Communities

The AES team works with a broad cross section of stakeholders in the communities we serve to understand the vision and aspirations people share. We then collaborate with the community leaders from government, business, education, social services, and residents to identify opportunities where AES can provide financial and other types of support to high-impact initiatives, programs and institutions that enjoy broad support in the community.

Neely Kelly, Community Relations Program Manager, The AES Corporation

2:40 – 3:00 p.m. :: Networking Break

3:00 – 3:50 p.m. :: Environmental Justice Panel Discussion

Environmental justice is the fair treatment and meaningful involvement of all people regardless of race, color, national origin, or income, with respect to the development, implementation, and enforcement of environmental laws, regulations, and policies. Engage with this Q&A panel on the challenges and opportunities in environmental justice.

Moderator:

Beth Offenbacker, Project Manager – Advanced Energy Workforce Development, TRC Companies

Panelists:

Kyle Chabot, Manager, Project Development Stakeholder Management –   US Capital Delivery, National Grid

Drew McMullin, Associate Public Involvement Specialist, Burns & McDonnell

Marisa Valdez, Stakeholder Relations Analyst, AES

3:50 – 4:30 p.m. :: Projects Gone Wrong

The importance of public outreach to property owners and community representatives for electric utilities to perform maintenance work, upgrades to the existing or new construction is paramount. This presentation will share some lessons learned on projects getting impacted by external stakeholders and discuss how these risks can be mitigated through proper stakeholder management and risk management.

Lus R. Haberberger, P.E., PMP, President & CEO, LUZCO Technologies

 

Wednesday, October 26, 2022

8:00 – 8:30 a.m.
Continental Breakfast

8:30 a.m. – 12:00 p.m.
Conference Timing

 

8:30 – 9:10 a.m. :: Media Training: How to Form and Deliver Messages that Connect

Every interaction with the media represents an opportunity. Whether you’re looking to increase public approval of an energy infrastructure project, navigate a crisis, strengthen storm-related communication, or improve brand awareness and reputation, the message and messenger impact results. We will share insights from the newsroom and best practice strategies for forming and delivering messages that resonate and advance your goals.

Michael Henrich, Founder, Henrich Communications

9:10 – 10:00 a.m. :: First Impressions Do Matter: The Keys to Increasing Project Support While Minimizing Risks

This presentation will focus on the necessary components of the public side of project development from knowing how to brand and message your project, to identifying, building, and maintaining relationships with key decision makers and stakeholders at every stage of the project.

Michelle Hook, Vice President of Public Affairs, Danskammer Energy 

10:10 – 10:30 a.m. :: Networking Break

10:30-11:10 a.m. :: Being a Woman Engineer in the Energy External Relations Industry

Hear how she advanced her career and what has been learned along the way. Observations and lessons learned will be shared from this career starting as an engineer with Baltimore Gas & Electric working her way through the ranks to Vice President and Chief Customer Officer before serving as a Commissioner for the Maryland Public Service Commission and finding herself back serving the community in a different capacity at a public utiltity as Senior Vice President with National Grid before ending up where she is now at Tennessee Valley Authority as an Executive Vice President  and Chief External Relations Officer.

Jeannette Mills, Executive Vice President and Chief External Relations Officer, Tennessee Valley Authority

11:00 – 11:50 a.m. :: Utilization of Mobile-Based Applications for Recording and Reporting Inspection Data

In some states, including New York, the requirement for weekly and daily reports that need to be submitted to the various stakeholders throughout the lifecycle of the project creates its own challenges. The reports need to be submitted to both internal and external stakeholders. The level of efforts needed to collect, report, and log all this data typically requires several inspectors to oversee these efforts. This presentation will discuss these requirements and a way to manage the work through custom mobile apps that allow you to make the process of logging, organizing, and reporting the data, more efficient. Providing an automated system for tracking all data and ensuring that legacy information is well recorded is crucial as well.  A good example of data collection and reporting is environmental site assessment for which an app allows the onsite inspector/coordinator to make notes, take pictures, complete checklists, and ensure that the resultant report is uploaded directly online and available for access by stakeholders.

Jay Parikh, Market Segment Director, RTR Energy Solutions

11:50 a.m. – 12:00 p.m. :: Final Review and Adjournment

Speakers

Josh Brown, Experienced Litigator in Defamation Cases, Cassone Law Offices, LLC 

Kyle Chabot, Manager, Project Development Stakeholder Management – US Capital Delivery, National Grid

Clara Giustino, Vice President, Gas Capital Delivery, National Grid

Bryan X. Grimaldi, Vice President – Corporate Affairs, National Grid

Lus R. Haberberger, P.E., PMP, President & CEO, LUZCO Technologies

Michael Henrich, Founder, Henrich Communications

Stephanie Hince, Stakeholder Relations Analyst, The AES Corporation

Michelle Hook, Vice President of Public Affairs, Danskammer Energy

Neely Kelly, Community Relations Program Manager, The AES Corporation

Kevin Lanahan, Vice President – External Affairs & Corporate Communications, NYISO

Marc Lucas, Esq., Director of Permitting and Stakeholder Management, National Grid

Greg Mathe, Manager, Electric Transmission Communications,  Dominion Energy

Drew McMullin, Associate Public Involvement Specialist, Burns & McDonnell

Jeannette Mills, Executive Vice President and Chief External Relations Officer, Tennessee Valley Authority

Sophia O’Keefe, Director, Transmission Engagement, Duke Energy

Beth Offenbacker, Project Manager – Advanced Energy Workforce Development, TRC Companies

Jay Parikh, Market Segment Director, RTR Energy Solutions

Marisa Valdez, Stakeholder Relations Analyst, AES

 

Location

MVP Arena

Media Room

51 S Pearl St

Albany NY, 12207

 

 

Nearby Hotels

 

Renaissance Albany Hotel
144 State St, Albany, NY 12207
518-992-2500
Distance to location: 0.3 miles

 

Fairfield Inn & Suites by Marriott Albany Downtown
74 State St, Albany, NY 12207
518-434-7410
Distance to location: 0.1 mile

 

Hilton Albany
40 Lodge St, Albany, NY 12207
518-462-6611
Distance to location: 0.2 miles

 

Holiday Inn Express Albany – Downtown, an IHG Hotel
300 Broadway, Albany, NY 12207
518-434-4111
Distance to location: 0.4 miles

 

Hampton Inn & Suites Albany-Downtown
25 Chapel St, Albany, NY 12210
518-432-7000
Distance to location: 0.4 miles

 

TownePlace Suites by Marriott Albany Downtown/Medical Center
22 Holland Ave, Albany, NY 12209
518-860-1500
Distance to location: 1.3 miles

 

Four Points by Sheraton Albany
3 Mount Hope Way, Albany, NY 12202
518-949-2220
Distance to location: 2.2 miles

Register

Please Note: Confirmed speakers do not need to register and are encouraged to participate in all sessions of the event. If you are a speaker and have any questions please contact our offices at 1.303.770.8800

REGISTER NOW FOR THIS EVENT:

Best Practices in Public Engagement for Energy Companies

October 25-26, 2022 | Albany, NY
Individual attendee(s) - $ 1395.00 each

Buy 4 seats and only pay for 3! For this event every fourth attendee is free!

Your registration may be transferred to a member of your organization up to 24 hours in advance of the event. Cancellations must be received on or before September 23, 2022 in order to be refunded and will be subject to a US $195.00 processing fee per registrant. No refunds will be made after this date. Cancellations received after this date will create a credit of the tuition (less processing fee) good toward any other EUCI event. This credit will be good for six months from the cancellation date. In the event of non-attendance, all registration fees will be forfeited. In case of conference cancellation, EUCIs liability is limited to refund of the event registration fee only. For more information regarding administrative policies, such as complaints and refunds, please contact our offices at 303-770-8800

CEUs

Credits

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EUCI is accredited by the International Accreditors for Continuing Education and Training (IACET) and offers IACET CEUs for its learning events that comply with the ANSI/IACET Continuing Education and Training Standard. IACET is recognized internationally as a standard development organization and accrediting body that promotes quality of continuing education and training.

EUCI is authorized by IACET to offer 1.0 CEUs for this event.

Instructional Methods

Case studies, PowerPoint presentations and group discussion will be used in this event.

Requirements For Successful Completion Of Program

Participants must log in each day and be in attendance for the entirety of the course to be eligible for continuing education credit.


Upon successful completion of this event, program participants interested in receiving CPE credits will receive a certificate of completion.

Course CPE Credits: 11.5
There is no prerequisite for this Course.
Program field of study: Specialized Knowledge
Program Level: Basic
Delivery Method: Group Internet Based
Advanced Preparation: None

CpeEUCI is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its web site: www.nasbaregistry.org

 

 

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