Pole Attachments Best Practices Conference

Pole Attachments Best Practices Conference

January 27-28, 2022 | Online :: Central Time

“I believe the speakers and presentations greatly improved my knowledge. I would recommend this to anyone in the industry, specifically, municipal government, state government, carriers and utilities.” OSP Engineer, Bluebird Network LLC

“Very informative and beneficial toward developing strong cooperation together to advance the industry.” Joint Use Program Coordinator, IKE

“Great class. Everyone is engaged and allows for open discussion.” Project Coordinator, Guadalupe Valley Electric Co-Op

Against the backdrop of ongoing deployment of 5G small cells and 4G densification, the COVID-19 pandemic laid out the need for broadband access for all citizens, from school children to healthcare providers and teleworkers. The need for dependable internet access has led to additional broadband and infrastructure investment by telecom and cable companies, traditional electric utilities, and federal, state and local governments. As technology advances and the demand for reliable, faster internet services increases, pole owners and wireless and wireline pole attachers are faced with increasing pressure from state and federal regulators, strict timelines, and rental rates. Both sides of the industry don’t always know what their best options are, but it doesn’t have to be that way. Join the 2022 Wireless and Wireline Pole Attachments Best Practices Symposium to hear from industry experts on how to ensure that joint use and pole attachment license agreements are up-to-date and in conformance with regulations, to understand and effectively administer those agreements to recover costs, and to seek solutions rather than conflicts with other pole owners and attaching entities.

Learning Outcomes

  • Consider existing and new pole loading standards from the NESC and GO95
  • Discuss the technological advances and current telecommunication standards
  • Review the reach of federal law and its impact on deployment on utility poles and other telecommunication infrastructure; analyze pole attachment and small cell regulation compliance
  • Examine how industry trends such as fiber optics, broadband deployment and small cell attachments are impacting electric utilities and communications companies
  • Review best practices for broadband permitting and contracting
  • Explore the advancement of 5G technology and how it impacts pole attachments
  • Compare future outlooks of pole attachments from the perspectives of leaders in investor-owned utilities, public utilities, cooperatives, and telecommunications companies



Thursday, January 27, 2022 : Central Time

12:45 – 1:00 p.m.
Log In and Welcome

1:00 – 4:00 p.m.
Conference Timing


1:00 – 1:45 p.m. :: NESC and GO 95 Update on Pole Loading and Attachments

A utility pole is a structure that must be designed and built with multiple safety aspects in mind. Initial pole loading guidelines established by the electric utility engineering team ensures that a pole, when initially put into service, has sufficient strength to support the applied load. We will discuss the new 2023 NESC standards as well as recent GO 95 updates.

Nelson Bingel, Chairman, NESC Standards Committee 

1:45 – 2:45 p.m. :: Surveying the Telecommunication Regulatory Landscape: Current Federal Legislation and Litigation

With the ever-changing legal landscape of wireline and wireless pole attachments, it is easy to forget all the laws and regulations that structure the industry. Dive into the progression of pole attachment regulation at the federal level, as experts discuss the applicability of the federal Pole Attachment Act, pole owner and attachers’ rights and obligations under the Act, and recent FCC actions including the Third Report Order, the deployment of the one-touch make-ready (OTMR) regime and the 5G Fast Plan.  The Telecommunication Regulatory Landscape discussion will also review important legal topics such as the requirements for requesting entities to replace the streetlight and how much time pole owners can expend to evaluate the request on a per pole basis. This presentation will provide a high-level overview of recent FCC decisions impacting the fee formulas and discuss their effect on rate negotiations with entities that are, and are not, covered by the Federal Pole Attachment Act.

Chris Huther, Partner, Wiley Rein

Claire Evans, Partner, Wiley Rein

2:45 – 3:00 p.m. :: Afternoon Break

3:00 – 4:00 p.m. :: Navigating Risks and Challenges with Wireless and Wireline Attachments

This presentation will seek to expose the most common challenges facing pole attachers, pole owners and third-party vendors such as attachment equipment and which assets are candidates for attachment, application costs, network reliability and redundancy, supply chain delays, and qualified worker training shortages.

Brenda Sears, Chair, IEEE Standards Associations Joint Use Working Group


Friday, January 28, 2022 : Central Time

8:45 – 9:00 a.m.
Log In and Welcome

12:00 – 1:00 p.m.
Lunch Break

9:00 a.m. – 4:00 p.m.
Conference Timing


9:00 – 10:00 a.m. :: Ask the FCC, Opening Q&A Session

Adam Copeland, Associate Bureau Chief, Wireline Competition Bureau, Federal Communications Commission

10:00 – 11:00 a.m. :: Managing the Fiber Onslaught

RDOF, the American Rescue Plan and other COVID-related federal funding, state-level appropriations, Federal Infrastructure bill.  Telecom and broadband company initiatives.  There is an abundance of funding flowing into new fiber deployment.  This additional funding is already starting to apply pressure to the permitting and make-ready workflows of many utilities and will continue for the next several years.  What is the best way to cope with this temporary increase in demand and the ongoing workflow challenges it will create? We will review best practices and technology opportunities to improve the pole attachment permitting process.

Sean Knowles, VP Business Development, McLean Engineering

11:00 – 11:15 a.m. :: Morning Break             

11:15 a.m. – 12:00 p.m. :: Case Study: Joint Use/Pole Attachment Program

Devon Woosley, Engineering Manager, Nolin RECC

12:00 – 1:00 p.m. :: Lunch Break

1:00 – 2:00 p.m. :: Case Study: Broadband Permitting and Contracts

Communication Attachments from a Pole Owners Perspective – Electric companies are highly regulated with the core mission of providing reliable, safe, and affordable electric service to their customers.  Although this is foremost in the minds of the electric pole owners it is understood that their customers want reliable and affordable communication service as well.  A perception in the communication industry is that electric pole owning utilities are oftentimes trying to block the efforts to support broadband expansion. In this discussion we’ll talk about this perception and what WEC Energy Group is trying to do to help attachers be successful in their efforts.

Pamela Malmborg, Specialist III – Joint Use, Wisconsin Public Service – A Subsidiary of WEC Energy Group, Inc

Dan Sande, Manager – Gas & Electric Policies, WE Energies – A Subsidiary of WEC Energy Group, Inc

2:00 – 2:15 p.m. :: Afternoon Break

2:15 – 3:15 p.m. :: Utility Telecom Asset Inspections

Joseph Franz, Senior Director, GE Digital

Jett Winter, Global Commercial Lead – Gris Analytics & AI, GE Digital

3:15 – 4:00 p.m. :: Panel Discussion: Correcting Past Pole Attachment Issues and Preparing for the Deployment Future Technology

Owners and attachers must be aware of pole attachment inventories, cost-sharing, and prorated billing. Making improvements to an existing network can be difficult as the implementation of Database applications, drones, GIS mapping, and AI alternatives becomes necessary. This presentation will discuss how NESC and GO 95 clearance requirements, violations, and remedies effect pole ownership objectives and attachment processes.

All conference speakers will participate

4:00 p.m. :: Wrap Up and Adjourn


Joint Use Management

Thursday, January 27, 2022 : Central Time


Post-pandemic, the Federal Communications Commission (FCC) has been working to encourage broadband deployment.  As part of that effort, the FCC’s Broadband Deployment Advisory Committee (BDAC) is providing recommendations to streamline the pole attachment process. Simultaneously, to support the upcoming deployment of 5G wireless networks, state legislatures across the country are considering legislation to pre-empt municipal control over small cell wireless attachments, with at least 8 states having passed new laws.  While these changes will impact pole-owners’ and attachers’ Joint-Use and Pole Attachment processes in ways large and small, some fundamental truths of the pole attachment process remain.

Learning Outcomes

  • Review common joint use contract provisions and their practical implications
  • Demonstrate how to calculate the FCC Maximum Allowable Rate for pole attachments
  • Explain the rights and obligations of utilities and joint-users/attachers on new and existing joint use poles
  • Review NJUNS and the transfer process
  • Analyze effective strategies for working with attachers and joint-users to correct past mistakes and issues


8:45 – 9:00 a.m.
Log In and Welcome

9:00 a.m. – 12:00 p.m.
Workshop Timing

Introduction and Pole Attachment Overview


Industry Trends

  • FCC/Regulatory Update
  • BDAC Recommendations
  • Small Cell Wireless Siting Legislation

Pole Attachment Agreements

  • Review of Common Contract Provisions and Fees
  • Administering Existing and “Predecessor” Agreements
  • Negotiating New Agreements
  • Wireless Contract Addenda to Comply with New Laws

New Joint Use – The Essentials to Ensure Proper Attachments

  • The Permit Process and Timeline “Shot-Clock”
  • Make-Ready

Existing Joint Use – Modifications and Transfers

  • Transfer Software Options, Tips and Tricks
  • Late transfers and Pole Ownership transfers
  • Modifying Existing Joint Use Poles

Correcting Past Issues

  • Pole Attachment Inventories
  • NESC Clearance Requirements, Violations and Remedies
  • Pole Ownership
  • Stranded Assets

Attachment Cost Calculations

  • FCC Maximum Allowable Rate Calculation Example
  • Alternative Methods and Sample Rates
  • Wireless Attachment Rates in Small Cell Legislation

Workshop Instructor

Sean Knowles, Principal, Pole Attachment Services/VP, Business Development, McLean Engineering

Sean Knowles joined McLean Engineering in 2009.  Over the past ten years, McLean has grown its distribution engineering, inspection and pole attachment practice to include investor-owned utility, electric cooperative, and municipal utility clients across the US.  Sean’s primary responsibilities related to pole attachments include project development, overall project management and project payback, as well as pole attachment contract development, pole attachment rental rate calculation and contract advisement and negotiation.  Sean has written, spoken and taught on pole attachment topics throughout the country.

Prior to coming to McLean Engineering, Sean earned a Master of Business Administration from Duke University, where he ran the Duke Start-up Challenge business plan competition.  Prior to Duke, Sean worked for six years in the United States Senate, the last four of which he spent as a staff member of the Senate Appropriations Committee, during which time he negotiated eight public laws allocating military spending, traveled to 13 countries conducting project oversight, analyzed over 2,000 construction projects and allocated over $50 billion in funding for the Department of Defense (DOD).  Sean’s experience during his tenure on the Appropriations Committee included oversight of the DOD’s utilities privatization program.  Prior to his work in the Senate, Sean earned a Bachelor of Business Administration in Finance from Texas Tech University.


  • Nelson Bingel, Chairman, NESC Standards Committee 

  • Adam Copeland, Associate Bureau Chief, Wireline Competition Bureau, Federal Communications Commission

  • Claire Evans, Partner, Wiley Rein

  • Joseph Franz, Senior Director, GE Digital

  • Chris Huther, Partner, Wiley Rein

  • Sean Knowles, VP Business Development, McLean Engineering

  • Pamela Malmborg, Specialist III – Joint Use, Wisconsin Public Service – A Subsidiary of WEC Energy Group, Inc

  • Dan Sande, Manager – Gas & Electric Policies, WE Energies – A Subsidiary of WEC Energy Group, Inc

  • Brenda Sears, Chair, IEEE Standards Associations Joint Use Working Group

  • Jett Winter, Global Commercial Lead – Gris Analytics & AI, GE Digital

  • Devon Woosley, Engineering Manager, Nolin RECC

Online Delivery

We will be using Microsoft Teams to facilitate your participation in the upcoming event. You do not need to have an existing Teams account in order to participate in the broadcast – the course will play in your browser and you will have the option of using a microphone to speak with the room and ask questions, or type any questions in via the chat window and our on-site representative will relay your question to the instructor.

  • IMPORTANT NOTE: After November 30 you will not be able to join a Teams meeting using Internet Explorer 11. Microsoft recommends downloading and installing the Teams app if possible. You may also use the Edge browser or Chrome.
  • You will receive a meeting invitation will include a link to join the meeting.
  • Separate meeting invitations will be sent for the morning and afternoon sessions of the course.
    • You will need to join the appropriate meeting at the appropriate time.
  • If you are using a microphone, please ensure that it is muted until such time as you need to ask a question.
  • The remote meeting connection will be open approximately 30 minutes before the start of the course. We encourage you to connect as early as possible in case you experience any unforeseen problems.


Please Note: This event is being conducted entirely online. All attendees will connect and attend from their computer, one connection per purchase. For details please see our FAQ

If you are unable to attend at the scheduled date and time, we make recordings available to all registrants for three business days after the event


Pole Attachments Best Practices Conference

January 27-28, 2022 | Online
Individual attendee(s) - $ 1195.00 each

Volume pricing also available

Individual attendee tickets can be mixed with ticket packs for complete flexibility

Pack of 5 attendees - $ 4,780.00 (20% discount)
Pack of 10 attendees - $ 8,365.00 (30% discount)
Pack of 20 attendees - $ 14,340.00 (40% discount)


Joint Use Management

Individual attendee(s) - $ 495.00 each

Volume pricing available for remote connections

Call us at 1.303.770.8800 to find out if we can customize a package for you

- $ 495.00
- $ 1980.00
- $ 3465.00
- $ 5940.00

Your registration may be transferred to a member of your organization up to 24 hours in advance of the event. Cancellations must be received on or before December 17, 2021 in order to be refunded and will be subject to a US $195.00 processing fee per registrant. No refunds will be made after this date. Cancellations received after this date will create a credit of the tuition (less processing fee) good toward any other EUCI event. This credit will be good for six months from the cancellation date. In the event of non-attendance, all registration fees will be forfeited. In case of conference cancellation, EUCIs liability is limited to refund of the event registration fee only. For more information regarding administrative policies, such as complaints and refunds, please contact our offices at 303-770-8800




EUCI is accredited by the International Accreditors for Continuing Education and Training (IACET) and offers IACET CEUs for its learning events that comply with the ANSI/IACET Continuing Education and Training Standard. IACET is recognized internationally as a standard development organization and accrediting body that promotes quality of continuing education and training.

EUCI is authorized by IACET to offer 0.8 CEUs for this conference and 0.3 CEUs for the workshop.

Requirements for Successful Completion of Program

Participants must log in each day and be in attendance for the entirety of the conference to be eligible for continuing education credit.

Instructional Methods

PowerPoint presentations, panel discussions and case studies will be used for this conference.

Who Should Attend:

Electric Utility, Communications, and Cable Company:

  • Engineering Managers
  • Operations Managers
  • Construction Managers
  • Distribution Engineers
  • Joint-Use Managers
  • Finance and Accounting staff responsible for joint use and licensee billing

Upon successful completion of this event, program participants interested in receiving CPE credits will receive a certificate of completion.

Course CPE Credits: 9.0 conference, 3.0 workshop
There is no prerequisite for this Course.
Program field of study: Specialized Knowledge
Program Level: Basic
Delivery Method: Group Internet Based
Advanced Preperation: None

CpeEUCI is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its web site: www.nasbaregistry.org

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